Of all the countless pieces of promotional items we receive in the mail, which do we keep? Usually, it's those rare but memorable pieces that appeal to our much-neglected sense of touch. "Touch Graphics: The Power of Tactile Design presents a broad range of innovative graphic design--from a printed whoopee cushion that served as a party invitation to embroidered underwear sent as a client gift to an inventive stand-up calendar to a scratch-and-sniff annual report--that used tactile materials to send a lasting message. Featuring a host of work from top designers, this fun volume is filled with high-touch ideas for creating truly exceptional graphic designs.
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